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Nandai
About Nandai — heritage design at fashion-jewellery prices

Nandai —
heritage-inspired fashion jewellery,handcrafted in Jaipur.

Kundan-style, Meenakari, Polki-inspired and Rajputi silhouettes — shaped by Jaipur hands, finished in fashion-jewellery materials, priced for the wardrobe rather than the locker.

Elephant Necklace Set | Rajputi Luxury Rajwadi Wedding Jewelry — handcrafted in our Jaipur atelier
The thesis

Heritage design at fashion-jewellery prices. We work with master artisans across Jaipur to reinterpret Kundan-style, Meenakari, Polki and Rajputi silhouettes in gold-plated brass — so the design tradition reaches every wardrobe, not only bridal-budget buyers.

By the numbers

Honest counters, not vanity metrics.

35+
Pieces in the catalogue

Across Kundan, Meenakari, Polki and Rajputi.

12
Traditional techniques

From kundan-setting to meenakari enamel firing.

5–7
Day India shipping

Jaipur dispatch within 48 hours of order.

7 days
Easy return window

Unboxing video on return — no questions asked.

Why Nandai

A short letter, before you browse.

Nandai exists because handcrafted heritage design shouldn't be locked behind precious-metal prices. We work with master artisans in Jaipur to bring traditional Kundan, Meenakari, Polki, and Rajputi silhouettes into fashion-jewellery materials — gold-plated brass, American-diamond accents, kundan-style polki — so the design heritage reaches everyone, not only bridal-budget buyers.

Every piece is real Indian craft, hand-finished in Jaipur. The price tag is what's different.

If you're not sure what suits you, write to me directly. Most days I answer within four hours.

Karan Yadav

Founder · Nandai

The promise

Three things you can hold us to.

Not slogans — claims we can prove. If we ever ship something that contradicts any of the three, write to us directly and we'll make it right.

  1. 01Truth in labelling

    We make imitation jewellery. We say so.

    Nandai pieces are gold-plated brass set with kundan-style polki (faux uncut stones), American diamonds (cubic zirconia), meenakari-style hand-painted enamel and faux pearls. We are not a precious-metal house and we do not claim to be. What we do claim is that the design heritage — the Mughal-court setting language, the Persian-Jaipur enamel palette, the Rajput silhouette — is the part that has always mattered, and the part we honour with every piece.

  2. 02Hand-finished

    Handcrafted, not machine-stamped.

    Every piece passes through a Jaipur bench. The brass base is shaped, the stones are seated one-by-one into plated bezels, the enamel is hand-painted in layers, the polish is bamboo-and-rouge by hand. The heritage hands stay; the fashion-jewellery materials are what makes the price reachable. You will see hand-tool marks on the reverse of the heaviest pieces — we leave them visible on purpose.

  3. 03Verifiable

    Trademark-registered design.

    "Nandai Art" is a registered trademark in India. The Nandai trademark card travels with every piece and references the design provenance and the care guidance. Indian-market orders ship with a GST-compliant tax invoice. These are the three claims we can prove on paper — and the only three we ask you to take on trust.

The design heritage that inspires us

Five centuries of Indian jewellery, in eight moments.

Kundan, Meenakari, Rajputi and Polki are heritage Indian techniques with documented histories stretching back to the Mughal courts. Nandai works in that design vocabulary today — in fashion-jewellery materials, at fashion-jewellery prices.

  1. 1614

    Man Singh brings Meenakari to Amer.

    Raja Man Singh I commissions five Lahore-trained enamellers to settle in Amer (now Jaipur). Their descendants are still firing kilns in the same lanes today.

    Meenakari — Regal Ruby Red Meenakari Necklace Set - Antique Gold Plated Floral Jewelry for Weddings
    1614

    Man Singh brings Meenakari to Amer.

    Raja Man Singh I commissions five Lahore-trained enamellers to settle in Amer (now Jaipur). Their descendants are still firing kilns in the same lanes today.

    Meenakari — Regal Ruby Red Meenakari Necklace Set - Antique Gold Plated Floral Jewelry for Weddings
  2. 1850s

    Rajputi heavy-gold layouts mature.

    The Rajput courts of Jaipur, Udaipur, Jodhpur and Bikaner codify the broad-collared, motif-rich bridal layout — peacock, elephant, lotus, sun — that defines the tradition.

    Rajputi — Elephant Necklace Set | Rajputi Luxury Rajwadi Wedding Jewelry
    1850s

    Rajputi heavy-gold layouts mature.

    The Rajput courts of Jaipur, Udaipur, Jodhpur and Bikaner codify the broad-collared, motif-rich bridal layout — peacock, elephant, lotus, sun — that defines the tradition.

    Rajputi — Elephant Necklace Set | Rajputi Luxury Rajwadi Wedding Jewelry
  3. 1947

    Independence redirects the craft.

    Princely patronage collapses with the end of the Raj. The Jaipur workshops pivot from courts to weddings — bridal jewellery becomes the survival market.

    Kundan — Kundan Necklace Set - Bihari Bridal Necklace with Elephant & Emerald Design
    1947

    Independence redirects the craft.

    Princely patronage collapses with the end of the Raj. The Jaipur workshops pivot from courts to weddings — bridal jewellery becomes the survival market.

    Kundan — Kundan Necklace Set - Bihari Bridal Necklace with Elephant & Emerald Design
  4. Today

    Nandai reinterprets the heritage for everyone.

    Nandai works with master artisans in Jaipur to bring these heritage silhouettes — Kundan, Meenakari, Rajputi, Polki — into gold-plated fashion-jewellery materials, so the design tradition reaches every budget, not only bridal-budget buyers.

    Mixed — Ethereal Milky Ivory Leaf Filigree Jewelry Set - White & Gold Floral Necklace for Modern Brides
    Today

    Nandai reinterprets the heritage for everyone.

    Nandai works with master artisans in Jaipur to bring these heritage silhouettes — Kundan, Meenakari, Rajputi, Polki — into gold-plated fashion-jewellery materials, so the design tradition reaches every budget, not only bridal-budget buyers.

    Mixed — Ethereal Milky Ivory Leaf Filigree Jewelry Set - White & Gold Floral Necklace for Modern Brides
Where to next

Two clear paths from here.